Made Skip to content


Hear the voice of the consumer before you go to market.

Armed with mock-ups and prototypes we turn to your target audience to validate if we have translated their wants needs the right way. How likely is it that our concepts will be successful?

We test early ideas and concepts on the initial level of interest. We test designs and proof of concepts on their usability and acceptance. We test propositions and pricing strategies to understand the willingness to buy.

In every phase we'll validate the crucial assumptions to enable decision-makers to make informed investment calls.

What we do:

  • Interviews
  • Online surveys
  • Panel conversations
  • Focus groups
  • Price point validation
  • Concept testing

Have a chat

Defined, Designed & Delivered ✔

Antwerp office

Klokstraat 12A
2600 Antwerp
BTW BE0809.023.055

Getting here